Just what is Marketing Communications?
Marketing Communications might be defined as the process of promoting the exchange of something of value (your product or service) for something you need (such as money or support), by building on your brand and motivating people to respond.
My expertise for this work covers four primary areas:
- effective writing – the ability to craft key messages for your target audience;
- design – the knack for creating a look to match the image you want to convey;
- technology – the skills needed to build websites, do research, navigate social media;
- savvy – the capability to assist with a wide range of promotional possibilities.
As a Marketing Communications COACH, I add additional value to our relationship. I provide your organization with ongoing support and advice to maximize your marketing efforts.
I spend a lot of time thinking about and working with my clients. I don’t work with just anyone and I’m sure you don’t either. So give me a call and let’s see if we’re a good fit.